U.S. Residential Solar Financing 2016-2021

by Nicole Litvak

After four straight years of growth topping 50 percent, the U.S. residential solar market is facing new challenges and will see a tapered growth rate of 16 percent in 2016. Not slowing, however, are solar loans and cash sales. In 2017, direct ownership will overtake third-party ownership as more customers choose to purchase, rather than lease, their panels. Regardless of financing type, there are still bumps in the road ahead that are already leading to changes in business models and the competitive landscape of residential solar providers.

Residential TPO Penetration and Installations by Ownership Type

Residential solar home ownership - loan vs. lease

This slide-based report explores the current and future residential solar market, including consumer finance trends, third-party and loan financing, the competitive landscape, and detailed market sizing and forecasts through 2021.

Companies covered in the report include:

BlueWave | Dividend Solar | EnerBank USA | GreenSky | Renovate America | Mosaic | OneRoof Energy | Renew Financial | Spruce | SolarCity | Sungevity | Sunlight Financial | Sunnova | SunPower | Sunrun | Vivint Solar | Ygrene Energy Fund

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Download a free brochure with a full table of contents as well as more information on the report's analysis.

Nicole Litvak Senior Analyst, Solar

Nicole Litvak is a Solar Analyst at GTM Research with a focus on the downstream US solar market. In addition to tracking the competitive landscape of installers, financiers, and technology providers in the residential and commercial market segments, Nicole serves as editor of PVNews, the solar industry's longest running market research periodical. Nicole has prior internship experience in corporate sustainability, solar water heating, and business development. She graduated from Brandeis University magna cum laude, Phi Beta Kappa with majors in Economics and Psychology.

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