U.S. Residential Solar Financing 2015-2020

by Nicole Litvak

2014 was the third consecutive year that the U.S. residential solar market experienced more than 50% growth and the first year it exceeded installations in the non-residential market. This rapid growth can largely be attributed to the widespread availability and increasing diversity of financing solutions. The first wave of growth in the residential market, from about 2010 to 2014, can be attributed to third-party financing for leases and PPAs that made solar affordable to the masses. More recently, the market has seen a resurgence of direct ownership, with a number of new players introducing a wide range of loan products. The residential solar market is still in its infancy, and the competitive landscape continues to evolve thanks to new market entrants, acquisitions, and constantly changing consumer finance options.

Announced Residential Tax Equity Funds by Year and Financier

Source: GTM Research

This slide-based report explores the current and future residential solar market, including consumer finance trends, third-party and loan financing, competitive landscape trends, and the post-2016 market outlook, as well as detailed market sizing and forecasts through 2020.

Companies covered in the report include:

Admirals Bank | Amergy Solar | Astrum Solar | Bank of America Merrill Lynch | Brite Energy | Clean Power Finance | Credit Suisse | Dividend Solar | Enerbank | Goldman Sachs | Google | GreenSky Credit | HERO | JP Morgan | Kilowatt Financial | Kina’ole Capital | LightStream | Main Street Power | Morgan Stanley | Mosaic | NRG Home Solar | OneRoof Energy | Patagonia | Renewable Funding | REPOWER by Solar Universe | RGS Energy | SolarCity | SunEdison | Sungage Financial | Sungevity | Sunlight Financial | Sunnova | SunPower | Sunrun | U.S. Bancorp | Verengo Solar | Vivint Solar

Nicole Litvak Senior Analyst, Solar

Nicole Litvak is a Solar Analyst at GTM Research with a focus on the downstream US solar market. In addition to tracking the competitive landscape of installers, financiers, and technology providers in the residential and commercial market segments, Nicole serves as editor of PVNews, the solar industry's longest running market research periodical. Nicole has prior internship experience in corporate sustainability, solar water heating, and business development. She graduated from Brandeis University magna cum laude, Phi Beta Kappa with majors in Economics and Psychology.

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