Power Generation

Green-power generation sources reduce significantly the need for fossil-fuel-based electricity generation. Electricity is generated primarily by burning coal and natural gas. While these fuel sources have a lower cost per kilowatt than green-power-generation sources, this will soon cease to be the case. Many observers believe fossil-fuel production will decrease dramatically in the next half-century, and will end completely before 2100. During that period we can expect energy consumption to increase dramatically, driving up costs for fossil-fuel-generated electricity. Cost increases and the ongoing negative environmental effects caused by fossil-fuel use are driving homeowners, businesses, governments and utilities to develop and adopt green-power-generation sources.

Green-power generation is among the most advanced segments of the green-technology market. Several technologies, such as wind and solar power, are commercially available now. Ocean-power technology and hydrogen production from sulfur-deprived algae are in development and prototyping stages. Government incentive programs and a steady stream of investment capital are driving growth in this segment. Investment and research support are expected to increase to match the growing economic and environmental costs of fossil-fuel-generated electricity.

Key Components

Renewables - Renewable energy sources such as wind, water, geothermal steam, biomass and solar provide zero-emission, zero-fuel-cost power to national power grids, commercial buildings and residential units. Efficiency gains in power generation coupled with low-cost scaleable technology are driving growth in this component, and helping it to garner the largest share of investment dollars in green technology. In more established technologies such as wind and solar, investment is migrating into different parts of the supply chain as companies continue innovating to bring down capital costs. Other technologies, such as ocean power, are achieving higher rates of early stage investment, which is driven by the confluence of technology advancements and positive policy climates.