Bringing Scale, Profitability and Value to the Residential Solar Market
The financial health and strategy of solar lenders has been a hot topic in 2018 as interest rates are rising and the competitive landscape continues to evolve. This year, GTM Research expects solar loans to become the No. 1 consumer finance option for residential solar, making up 47 percent of the market.
This report examines historical data and trends, analyzes current strategies employed by installers and financiers, and provides an outlook for the next 5 years.