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Frost & Sullivan Drops Data, Uses Ouija Board
Daniel Englander: February 29, 2008, 8:07 AM
A press release put out last week by consultancy Frost & Sullivan points to the "Global Solar Photovoltaic Market" hitting $6.49 billion in revenues in 2005, with revenue projections of $16 billion in 2012. It's so important they had to capitalize it, but clearly not important enough for F&S to really know what they're talking about.
I just got off the phone with our man Travis Bradford, who told me "this is not being specific enough to be useful. In 2005 the market at the module level was probably something close to what they're saying, but that's just for the modules" not the entire market. And once Travis starts talking...
"By 2012, our estimates are that the global module market will be between $20 billion and $25 billion." But again, this is just for modules. At the installed level, the market was "probably closer to $10 to $12 billion in 2005," moving up to "$40 to $50 billion in 2012."
Maybe F&S should pick up horseshoes, because specificity clearly isn't their strong suit.