January was a tough time for the Paul Allen-back company. Within a span of three weeks, Imperium stepped back from a planned $345 million IPO, kicked out CEO Martin Tobias, and laid off most of its corporate work force. Also canned were a three plant expansion plan, of which included a signed $90 million contract with Hawaiian Electric. Imperium has responded to the lawsuit by saying Orr was fired because the company experienced a cash shortage at the end of 2007 (despite raising $213 million in VC and debt financing that year), and his operations were closed down to free up some extra capital.
Imperium fell victim to its own shortsightedness. Palm oil prices soared $153.40 in four months, while rising demand in consumer markets closer to the production sources in Malaysia and Indonesia constrained the supplies available to Imperium. Maybe closing down trading operations wasn't such a hot idea - spot markets are dangerous places for the uninitiated. But, then again, that's what you get when you let a former web entrepreneur run a fuel company.
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