Where the Rubber Hits the Road: Effective Marketing for Solar
Eric Wesoff: April 30, 2013
“Southwest isn’t an airline; it’s a service business. That’s how we have to think about solar.”—Danny Kennedy of Sungevity
“Southwest isn’t an airline; it’s a service business. That’s how we have to think about solar.”—Danny Kennedy of Sungevity
GTM Research Senior Analyst Shyam Mehta provides actionable intelligence for the solar module manufacturing industry.
Not without a fight. Watch the video.
Global Nuclear Power Plant Outlook, 2013-2020
Utility Smart Grid Outlook in North America 2013: Technologies, Strategies & Case Studies
The Global PV Inverter Landscape 2013: Technologies, Markets, and Survivors
The Networked Grid 150: The End-to-End Smart Grid Vendor Ecosystem Report and Rankings 2013
Who will be left standing when the dust settles?
SolarWorld is running out of time to restructure itself, deal with its debt, and find a way to survive.
LA County issues notices, tells the developer “it is time to stop experimenting”
How does your state rank in solar jobs?
“If it comes in at $1 per watt, we win. If it comes in at $8 per watt, we lose.”
SolarWorld, not usually a big utility-scale developer, does a 21-megawatt SoCal project from soup to nuts, and Duke Energy scoops it up.
Will disruptive change kill or strengthen private utilities?
After adding a record 148 megawatts of solar in 2012, Arizona Public Service expects to bring on-line more than double that amount this year.
Can we live without incentives?
The strategy behind the decision is sound. But is more internal production and capital investment the right approach in an oversupplied market?
Will new products and access to new geographies make Advanced Energy the next global market leader?
First Solar just acquired a high-efficiency silicon solar cell company?